Client Case Study: Alluvium
Testimonial
“As an Atlassian Solution Partner specializing in People Analytics implementation, Alluvium was excited to sponsor and attend the HR Analytics Summit in London for the very first time this September. We were immediately impressed by the event's exceptional value and focus.
With just over 400 attendees, the Summit struck the perfect balance, feeling intimate enough for meaningful sponsor engagement. The quality of the audience was outstanding: every individual we connected with was actively working in or leading a People Analytics function, confirming the high calibre of delegates.
Our booth, which offered professional headshots, facilitated connections with over 80 highly relevant professionals and spurred insightful conversations. The sessions were excellent, and the overall experience was overwhelmingly positive. The HR Analytics Summit has become a cornerstone of our community engagement, and we plan to get involved in a much bigger capacity next year”
The Experience
Objective
Alluvium wanted a room full of actual People Analytics buyers—not a noisy expo hall. Their goal was simple: meaningful conversations that turn into real opportunities.
Why HR Analytics Summit
We cap the event to keep it intimate (just over 400 delegates) and highly curated. That means sponsors aren’t guessing who’s walking past the stand—every conversation is with someone who builds, runs, or buys People Analytics and HR Tech.
What they did
Alluvium ran a professional headshot booth to create instant value, spark conversations and keep the queue moving. It worked.
Outcomes that matter
80+ high-relevance connections at the booth
Conversations exclusively with People Analytics practitioners and leaders
Strong session quality → better context for follow-ups
So positive that Alluvium is scaling up their involvement next year
Why this resonates with sponsors
Right people, less noise: Our community is built for People Analytics and SWP—no dilution.
Depth over volume: The scale is big enough for pipeline, small enough for genuine dialogue.
Programmable engagement: Value-led activations (like headshots) convert footfall into qualified conversations.
Bottom line
From first-time sponsor to “we’re coming back bigger.” That’s what happens when you put your brand in a room where every handshake is in-scope.
Looking ahead: Confirmed 2026 partnership
We’re doubling down together in 2026.
SWP Summit 2026: Gold Sponsor
HR Analytics Summit 2026: Combined Gold & Platinum package
Official designation: Alluvium — 2026 Transformation Partner
What that signals to the market: Alluvium are the change drivers in the room—bringing Atlassian-powered delivery and People Analytics implementation to organisations that are actually ready to move.
What this means for sponsors
You can design value-led activations that pull the right audience to you.
The crowd is enterprise-heavy and role-relevant, so every handshake’s in-scope.
When you show up with substance, the community shows up for you—just ask Alluvium.

